Les Benjamins
Following their successful pop-up event in Miami and the grand opening of their first store in Dubai, which was an unforgettable occasion, Les Benjamins has unveiled their inaugural fragrance line. This is exciting news for the rapidly growing brand, which continues to solidify its vision, emphasizing the importance of coherence and consistency. The newly launched unisex collection comprises ten fragrances, designed to be worn alone or mixed. Full details can be found on their website.
The ten fragrances—Liquid Gold, Dry Amber, Mystic Oud, Night Dew, Oriental Express, Desert Dawn, Moroccan Misk, Vanilla Sky, and Emerald Cut—mark a new chapter in Les Benjamins’ journey. This long-anticipated project allows the brand to further advance its business. “Both myself and the brand’s founding creative director Bunyamin have long-layered and cultivated our personal fragrances by blending sometimes up to five different layers of oils, perfumes, and ouds, so instilling this into Les Benjamins and getting to curate a new fragrance language for the brand has been a dream,” says the head of womenswear, Lamia Aydin. This new project also continues the brand’s enduring mission to connect the East and West through cultural symbology.